Name: theCUBE + NYSE Wired: Marketing Leaders
Start: 2025-02-14T18:00:00.000Z
End: 2025-02-15T01:00:00.000Z

Friday, February 14 (UTC)

February 15

ON DEMAND

Alexis Crowell, Axelera AI

In this interview from theCUBE + NYSE Wired: AI Factories - Data Centers of the Future event, Alexis Crowell, CMO and president of Americas at Axelera AI, joins theCUBE’s John Furrier to discuss the evolution of high-performance, low-power AI inference at the edge. Crowell reveals how Axelera AI is tackling infrastructure bottlenecks by uniting digital and memory compute, enabling the deployment of large language models and high-speed computer vision in a remarkably small four-to-eight-watt footprint. She dives into the strategic impact of hyper-converging the edge, highlighting real-world physical AI use cases ranging from predictive retail inventory and smart city optimization to robotic security and localized healthcare diagnostics.

The conversation also explores Axelera AI's rapid industry momentum, noting the company’s ability to bring multiple chips to full production and deploy globally across 20 countries within its first five years. Crowell and Furrier unpack the future of intelligent edge infrastructure, including the upcoming Europa product line designed to securely power AI agents using fresh, real-time data. From navigating the technical challenges of hardware-software co-design to scaling highly efficient edge architectures up to enterprise data centers, the discussion underscores the transformative potential of bringing AI factory capabilities directly to the data source.

Alexis Crowell
CMO & President of the Americas Axelera AI
ON DEMAND

Alison Wagonfeld, Google Cloud

In this interview from the RAISE Summit 2025, Alison Wagonfeld, chief marketing officer at Google Cloud, joins theCUBE’s John Furrier to unpack how an AI-first strategy is reshaping everything from silicon to storytelling. Wagonfeld explains how Google Cloud’s end-to-end stack – TPUs in the data center, Gemini models on Vertex AI and agent tooling such as Agentspace – is giving customers real-world ROI across retail, finance and edge deployments. She shares why open protocols such as MCP and A2A are unlocking secure agent-to-agent collaboration at enterprise scale and how recent wins with partners like Databricks highlight a fast-growing ecosystem grounded in openness.

The conversation dives into measurable outcomes: over 500 customers already building with Gemini, marquee use cases from McDonald’s drive-thru automation to LVMH in-store personalization, and marketers slashing content cycles with Veo-powered video creation. Wagonfeld also reveals her team’s “AI boost bites” program that up-skills thousands of Googlers in ten-minute weekly sprints, showing how AI agents now sit on the org chart next to human sellers and developers.

From sovereign cloud considerations in Europe to the rise of tiny startups scaling global apps on Google Cloud, this session captures the momentum behind an agentic economy driven by data, partnerships and relentless innovation.

Alison Wagonfeld
CMO Google Cloud
ON DEMAND

Amy Luca, Tensor

TheCUBE Research’s John Furrier sits down with Amy Luca, CMO of Tensor, at the NYSE as a part of the Robotics & AI Leaders series, diving into the evolving world of personal autonomous vehicles. Luca shares Tensor’s vision of ownership-based robocars, positioning them beyond robotaxis and redefining independence by making autonomy a personal, private experience.

Tensor’s Level 4 autonomous design, built to prioritize safety and privacy together, Luca explains. Powered by Nvidia, the vehicles operate with self-contained systems that keep all data within the car. This approach eliminates external exposure, ensuring confidence for owners while setting Tensor apart in a crowded and competitive autonomous marketplace.

The discussion also emphasizes tangible benefits for everyday commuters. Autonomous control reduces accidents, eliminates distractions and creates a more efficient commuting experience, Luca highlights. Furrier underscores how ownership shifts the model, giving drivers the freedom to reclaim time, build trust and experience autonomy without compromising safety or privacy.

Amy Luca
CMO Tensor Auto
ON DEMAND

Ariel Wengroff, Ledger

Ariel Wengroff
CMO Ledger
ON DEMAND

Betty Junod, Heroku

In this interview at RAISE Summit 2025, Betty Junod, chief marketing officer at Heroku, joins theCUBE’s John Furrier to share how Salesforce’s developer platform is empowering a new generation of builders. Junod explains why English prompts are now a first-class programming interface, how Agentforce builds on Data Cloud to unite customer data with AI, and why Heroku’s managed platform remains the fastest route from idea to live production.

The conversation explores the rise of agentic applications, the industry’s rapid alignment around standards like MCP and A2A, and the Cambrian explosion of vibe coding that turns prototypes into scalable services. Junod highlights real-world use cases that see Heroku handle national open-enrollment traffic and retail peaks without manual tuning, outlines how managed inference and toolkits simplify agent deployment, and shares guidance on choosing practical first steps that deliver measurable ROI before tackling higher-risk workloads.

Betty Junod
CMO Heroku
ON DEMAND

Bob Beachler, Efinix

In this interview from theCUBE + NYSE Wired: AI Factories - Data Centers of the Future, Bob Beachler, corporate vice president at Efinix, joins theCUBE’s John Furrier to explain why edge AI is quickly becoming the proving ground for physical AI. Beachler details how Efinix has spent more than a decade rebuilding FPGA architecture from a clean slate, aiming to deliver high performance and low latency in power-starved environments where liquid cooling is not an option. He also outlines how embedded RISC-V processors and AI acceleration are expanding what engineers can do with programmable silicon as vision-heavy workloads move closer to where data is created.

But what happens when the “AI factory” is no longer a warehouse-scale data center, but a supercomputer squeezed into a car trunk or a robot’s chassis? Beachler and Furrier trace the rise of heterogeneous compute at the edge, where CPUs, GPUs and FPGAs each take the work they do best. Beachler unpacks the case for FPGAs as “programmable ASICs” that compress innovation cycles from months to hours, citing a customer who built and deployed a thermal camera pipeline in 14 days. He also explains how Efinix is widening access through developer-friendly software layers, letting teams bring TensorFlow and PyTorch models to edge systems without requiring every contributor to learn HDL.

Bob Beachler
Corporate Vice President Efinix
ON DEMAND

Cameron Adams, Canva

In this interview from theCUBE's Mixture of Experts series at the NYSE Wired Studio, Cameron Adams, co-founder and chief product officer at Canva, joins theCUBE's John Furrier to discuss how the company is evolving from a design platform into a full-scale creative operating system powered by its own AI foundation models. Adams unveils Magic Layers, a new feature in public beta that uses Canva's proprietary design model to decompose any flat image into editable components — text, imagery and individual elements — solving a persistent frustration where AI-generated visuals remained locked and uneditable. He explains how the acquisition of Leonardo brought world-class visual AI researchers into Canva's 100-person research team, enabling breakthroughs that no other platform can match.

The conversation also explores Canva's accelerating business momentum, including $4 billion in annualized revenue, 265 million monthly active users and enterprise revenue growth exceeding 100% for two consecutive years. Adams details how partnerships with OpenAI and Anthropic have turned ChatGPT and Claude into powerful acquisition channels, with 26 million ChatGPT conversations already funneling users into Canva through MCP server integrations. With 27 billion cumulative uses of its AI features, Canva is positioning itself as what Adams calls a "creative operating system" — unifying content creation, brand management and AI models into a single platform layer. He highlights Canva Grow, an agentic product that transforms a single product link into a complete marketing campaign, and teases broader design agent capabilities arriving in April. From the strategic moat of personalized brand data woven into AI models to the company's patient approach toward a future IPO, Adams provides a roadmap for how product-led companies can harness AI to compress creative workflows from months to hours.

Cameron Adams
Co-Founder & Chief Product Officer Canva
ON DEMAND

Joe Diamond, Axonius

Joe Diamond
CMO Axonius
ON DEMAND

Jyothi Swaroop, DDN

In this theCUBE + NYSE Wired: Mixture of Experts segment, theCUBE’s John Furrier sits down with Jyothi Swaroop, CMO at DDN, to unpack how AI infrastructure is powering real enterprise outcomes at the intersection of tech and finance. Swaroop outlines DDN’s 27-year engineering roots – from shipping its first product to NASA to serving 7 of the top 10 financials and 6 of the top 10 automakers – and explains why the conversation has shifted from “storage” to “data.” He details how DDN’s role in the “picks and shovels” layer of AI underpins sovereign AI deployments and large-scale AI factories, with customers including NVIDIA and xAI, and why ROI – not just raw performance – now defines success.

The discussion dives into the market dynamics behind the AI build-out: reference architectures (including NVIDIA’s) and an “unreasonable velocity” of change, DDN’s data fabric powering NVIDIA SuperPODs such as Eos and Selene, and options for enterprises that want outcomes without overbuilding, from CoreWeave and Vultr’s neocloud approach to DDN now being offered as a one-piece service on Google Cloud. Swaroop also shares practical use cases – from DDN’s own agentic AI for sales enablement to vertical initiatives in finance, healthcare and life sciences – and explains how BizDev motions are becoming hyper-targeted as partners and ecosystems evolve. Listeners will come away with forward-looking perspectives on storage fabrics, saturating GPUs to translate performance into dollars, and how AI’s next wave will shape enterprise growth strategies.

Jyoothi Swaroop
CMO DDN
ON DEMAND

Katie Perry, zerohash

In this interview from theCUBE and NYSE Wired’s coverage of the BitGo IPO, Katie Perry, chief marketing officer of Zero Hash, joins theCUBE’s John Furrier to discuss the maturation of the crypto landscape from speculative assets to essential financial infrastructure. Perry unpacks Zero Hash’s role as the "operating system" for companies looking to integrate crypto trading, stablecoin payments and tokenization without regulatory friction. She highlights how recent regulatory clarity and the "boring crypto" trend are driving institutional adoption, with major enterprises moving past the "if" to the "how" of secure, compliant implementation.

The conversation dives into the practical applications of stablecoins, citing Zero Hash’s integration with Gusto to accelerate cross-border payroll for small businesses. Perry also shares insights from her upcoming book, "Ticker Shock," analyzing the evolving behavior of retail investors and the convergence of traditional equities with tokenized assets. From the necessity of omnichannel investor relations to the importance of maintaining regulatory licenses in 50 states and Europe, the discussion outlines how infrastructure providers are enabling a seamless, invisible layer of digital finance that prioritizes trust and transaction speed over hype.

Katie Perry
CMO zerohash
ON DEMAND

Kevin Cochrane, Vultr

In this interview from the RAISE Summit 2025 at the Carrousel du Louvre, Kevin Cochrane, chief marketing officer at Vultr, sits down with theCUBE’s John Furrier to reveal how the AI-first hyperscaler crossed the $100 million mark with no outside capital, no sales team and a cost model that slashes cloud spend by up to 90 percent. Cochrane explains why a founder-led culture and word-of-mouth adoption put Vultr on the global stage as an engine for AI-native innovation.

The conversation dives into the company’s next growth vectors: composable AI infrastructure, a public registry of pre-built Terraform templates and a developer-centric strategy showcased by a 400-person agentic AI hackathon in Paris. Cochrane outlines how Vultr’s open ecosystem and white-glove customer success approach are breaking the backlog between proof-of-concept and production, industry by industry.

The pair also unpack the rise of on-demand sovereign clouds as enterprises and governments confront strict data residency and compliance mandates. From healthcare use cases to national AI capacity planning, viewers gain actionable insight into scaling AI responsibly while accelerating time to value.

Kevin Cochrane
CMO Vultr
ON DEMAND

Kevin Cochrane, Vultr

In this interview from the theCUBE + NYSE Wired: Mixture of Experts series, Kevin Cochrane, CMO at Vultr, joins theCUBE’s John Furrier to unpack how a developer-first platform and an open partner ecosystem are powering next-gen AI infrastructure. Cochrane outlines three growth vectors – global data center capacity (spanning 32 regions) with NVIDIA and AMD GPUs, a best-of-breed partner stack and an expanding developer community. He shares takeaways from RAISE Paris, where Vultr convened partners and ran a LabLab hackathon that produced 60+ submissions and five winners – evidence that ecosystems validate platforms and accelerate AI-native application building.

The conversation connects tech innovation with market dynamics and enterprise strategy: revenue timing amid aggressive infrastructure buildouts, security and compliance as first-order priorities (with FedRAMP news targeted for Q4/October) and why “storage” is evolving into data platforms such as DDN to move training and inference data at speed. Cochrane previews first availability of AMD’s MI355X on Vultr and notes today’s launch of a global load balancer for resilient, sovereign inference. He frames “gigascale AI” beyond single-zone clusters – highlighting a customer that deployed across 23 regions overnight – and argues that getting architecture right now will catalyze the next wave of AI-native enterprise apps and future IPOs.

Kevin Cochrane
CMO Vultr
ON DEMAND

Margaret Dawson, SUSE

Margaret Dawson
CMO SUSE
ON DEMAND

Nick Payton, BitGo | theCUBE + NYSE Wired: Marketing Leaders

Nick Payton, BitGo | theCUBE + NYSE Wired: Marketing Leaders

John Furrier
Co-Founder & Co-CEO SiliconANGLE Media, Inc.

Nick Payton
VP of Marketing BitGo
ON DEMAND

Rajan Sheth, Hypergrowth

Rajan Sheth, general partner of HyperGrowth and chief marketing officer of Together AI, joins theCUBE at the CMO Leaders Summit to discuss the impact of Artificial Intelligence on marketing strategies. With extensive experience in AI, Sheth shares insights on driving user experience transformations across various business sectors. John Furrier of theCUBE leads the conversation, focusing on Sheth’s dual roles in shaping market accelerations for AI companies and overseeing growth dynamics at Together AI.

Key insights from the discussion highlight the emerging trends and strategies in AI-driven marketing. Sheth emphasizes the distinction between value creation and capture within AI adoption, suggesting that technology integrations within enterprises are evolving. According to Sheth, leveraging domain expertise and embracing research-led marketing initiatives are crucial for sustainable growth. He indicates that current AI solutions are integrating with existing enterprise systems to unlock productivity gains, while also transforming traditional marketing roles into technical, data-driven positions. For more from this insightful discussion, visit theCUBE.net in partnership with the NYSC Wired Community.

#CMOLeadersSummit #TogetherAI #ArtificialIntelligence #MarketingInnovation #HyperGrowth #CyberResiliencySummit #TogetherAI #Microsoft #AWS #Cybersecurity #AI

00:00 - Intro
00:05 - Rajan Sheth's Evolving Journey: Navigating Leadership and Marketing Transformations
03:25 - AI's Impact on Marketing: Unlocking Opportunities and Navigating Challenges for CMOs
07:51 - Rapid Market Cycles and Technological Integration
10:01 - Insights on Modern Marketing Tools
15:43 - Disruptive Innovation and AI's Enterprise Impact
19:24 - Future of AI and Go-To-Market Strategies
25:06 - Harnessing AI for Business Success: Insights and Future Directions

Rajan Sheth
CMO Together AI
ON DEMAND

Rajat Bhageria, Chef Robotics & Samir Menon, Dexterity AI & Caitlin Allen, Simbe Robotics & Saman Farid, Formic

Rajat Bhageria, founder at Chef Robotics Inc.; Samir Menon, founder and chief executive at Dexterity Inc.; Caitlin Allen, senior vice president of market at Simbe Robotics Inc.; and Saman Farid, chief executive officer of Formic Technologies Inc., join theCUBE’s John Furrier during theCUBE + NYSE Wired: Robotics & AI Infrastructure Leaders 2025 event to examine how robotics is transforming labor, logistics and legacy industries. The conversation explores where AI and automation intersect with real-world execution.

Bhageria and Menon explore robotics use cases in food production and warehouse optimization, while Allen shares how Simbe’s retail automation tech improves visibility and uptime. Farid highlights how robotics alleviates labor shortages and enhances resilience in industrial environments.

The discussion reveals how robotics is reshaping workforce dynamics and accelerating operational efficiency across sectors. The conversation underscores the practical innovations already driving measurable change in supply chains, manufacturing and service delivery.

Caitlin Allen
SVP of Market Simbe Robotics

Rajat Bhageria
Founder & CEO Chef Robotics

Saman Farid
CEO Formic

Samir Menon
Founder & CEO Dexterity
ON DEMAND

Rob Armstrong, Zebra

Rob Armstrong
CMO Zebra Technologies
ON DEMAND

Ryan Gavin, Salesforce

In this interview from the theCUBE + NYSE Wired: Mixture of Experts series, Ryan Gavin, chief marketing officer for Slack at Salesforce, joins theCUBE’s John Furrier to unpack Slack’s latest AI milestone: the general availability of Slackbot, a personal agent built natively into Slack. Gavin explains why context is the differentiator, arguing that an assistant embedded in the flow of work can understand a user’s goals, permissions and day-to-day realities in a way bolt-on tools cannot. The conversation frames AI not as a novelty but as an operating advantage, one that gives employees time back and helps leaders focus less on the “work of work” and more on revenue, execution and innovation.

Gavin also outlines what it takes to move from AI enthusiasm to measurable adoption: trust, security inheritance from Slack permissions and a user experience that requires no new training. He connects the shift to a broader vision of the future of work as conversational, where employees ask for answers, insights and actions without endless clicking through apps. From orchestration across multiple agents to Slack as a company’s long-term memory, the discussion paints Slack as the nervous system for modern enterprises looking to turn agentic AI into day-to-day momentum.

Ryan Gavin
CMO Slack
ON DEMAND

Varun Chhabra, Dell Technologies & Anne Hecht, NVIDIA

In this interview from theCUBE + NYSE Wired: AI Factories — Data Centers of the Future, Varun Chhabra, senior vice president of ISG and telecom market at Dell Technologies, joins Anne Hecht, senior director of product marketing enterprise at NVIDIA, to talk with theCUBE's John Furrier about how AI factories are emerging as the new unit of enterprise value in the agentic AI era. Chhabra and Hecht reflect on a post-GTC landscape where agentic AI has become the defining conversation, with OpenClaw and NemoClaw signaling what Chhabra describes as a "ChatGPT moment" for autonomous agents. He underscores that enterprises want a trusted advisor to integrate infrastructure, models, software and data into a cohesive, turnkey solution — and that at scale, on-premises deployments consistently outperform public cloud alternatives on both economics and governance. Hecht notes that confidential computing is enabling frontier models like Google Gemini to run on Dell servers on-prem, illustrating how the broader ecosystem is converging around distributed enterprise AI.

The conversation also explores how token economics are reshaping infrastructure investment decisions, with Hecht noting that enterprises can recover the cost of on-premises GPU systems within months depending on workload intensity. Chhabra shares concrete examples of the Dell AI Factory with NVIDIA's momentum — now at 4,000 customers in just two years — including McLaren Racing, which cut component design time by 90%, and Lowe's, which is deploying AI across developer tooling and in-store retail assistance. The discussion covers the Dell AI Data Platform with NVIDIA, designed to accelerate the full data lifecycle from ingest to inference, and the governance questions enterprises must resolve before deploying agents at scale. From managing token allocation for developer teams to ensuring agentic workflows operate within secure, auditable boundaries, Chhabra and Hecht outline why the path to enterprise AI maturity runs through both deep technical co-design and strategic trust.

Varun Chhabra
SVP, Product Marketing Dell Technologies

Anne Hecht
Sr. Director, Enterprise Products NVIDIA
ON DEMAND

Shelli Strand, Early Growth Advisory

Shelli Strand, a distinguished leader at Early Growth Advisory with significant experience in cybersecurity and marketing, joins us on theCUBE for an insightful discussion on the evolving role of the Chief Marketing Officer (CMO) in the context of Artificial Intelligence (AI). With a rich background, including her work with Microsoft, Strand shares her perspectives on how AI is reshaping marketing strategies and organizational dynamics. This conversation, led by theCUBE's analysts, delves into the integration of AI into marketing processes and its impact on customer engagement and corporate transformation.

In this video, Strand highlights the necessity for CMOs to adapt to new challenges by focusing on strategic market engagement rather than traditional metrics-driven approaches. According to Strand, AI introduces a shift towards precision in marketing functions and offers fresh opportunities for startups to emerge within an AI-driven landscape. The discourse addresses the importance of having a strong market leader capable of navigating these changes and restructuring marketing tactics for efficiency and effectiveness. By aligning marketing with customer-centric narratives and leveraging AI to optimize operations, companies can enhance their strategic positioning in a rapidly evolving marketplace. #EarlyGrowthAdvisory #CMO #AI #theCUBE #Cybersecurity #BusinessTransformation #CMOLeadersSummit

00:00 - Intro
00:06 - Navigating the AI Landscape: The Evolving Role of CMOs in Modern Marketing
03:10 - Leveraging AI and Strategic Marketing for Startup Success
05:47 - Strategic Alignment: Marketing, Growth, and AI Efficiency
09:42 - Strategic Integration and Security in Modern Enterprises
14:20 - Post-COVID Digital Integration: Strategies for Blending Digital and In-Person Marketing
16:49 - Strategic Storytelling: Integrating Communications and Media in Modern Marketing
22:24 - Visionary Strategies: Navigating the Intersection of Data, Storytelling, and Business Evolution

Shelli Strand
Brand, Thought Leadership and Narrative Lead, Security Marketing High Growth B2B SaaS Advisor
ON DEMAND

Eric Herzog, Infinidat

Eric Herzog, chief marketing officer at Infinidat, takes center stage in this insightful discussion with theCUBE. As a seasoned marketing veteran with a rich lineage in technology sectors such as storage and software-defined infrastructure, Herzog talks to John Furrier about the evolving role of AI in the marketing landscape, specifically its impact on B2B strategies. The conversation, facilitated by Furrier and CUBE research analyst Christoph Bertrand, dives into how Herzog's expertise is shaping AI tools to optimize marketing performance and efficiency.

Herzog provides nuanced perspectives on leveraging Artificial Intelligence to drive marketing success, emphasizing its role as a powerful tool for optimizing budget spends and refining market analysis. He shares actionable insights into effective AI use cases such as competitive analysis and digital ad placement, highlighting the need for integrated marketing strategies. According to Herzog, AI is not a panacea but a strategic asset to enhance traditional metrics and deliver value to enterprise customers. For emerging CMOs and marketers, Herzog’s emphasis on adaptation and metrics-driven strategies offers a blueprint for navigating the dynamic tech-driven marketing environment.

Explore more on their strategies at #CMOLeadersSummit and #CyberResiliencySummit, and stay updated with insights on cutting-edge trends through theCUBE’s ongoing series. Discover how companies like #Infinidat, #Microsoft, and #AWS are leveraging #AI and #Cybersecurity for strategic growth.

00:00 - AI-Driven Marketing and Strategic Insights: Eric Herzog at theCUBE
03:17 - Revolutionizing Marketing: AI, Innovation, and Integration
08:35 - AI-Enhanced Metrics: Revolutionizing Marketing Performance
14:00 - Adapting to Evolving Marketing Landscapes: Embracing Change and Innovation
18:23 - Optimizing AI Infrastructure: Insights and Strategies for Adaptable Success

Eric Herzog
CMO Infinidat
ON DEMAND

Bruce Cleveland, Traction Gap Partners

Bruce Cleveland, CEO of Traction Gap Partners, joins theCUBE in Palo Alto to delve into the transformative changes in technology and their impact on industries. As an experienced Silicon Valley figure and author, Cleveland shares insights on the evolution of systems of record to systems of intelligence. theCUBE analysts John Furrier and Dave Vellante host the discussion, exploring how Artificial Intelligence (AI) is revolutionizing the way businesses operate, affecting roles from Chief Marketing Officers to CEOs.

In this engaging conversation, Cleveland highlights the significant shifts in AI infrastructure and computing architecture, emphasizing the role of open-source models from companies such as Anthropic and OpenAI. Cleveland and the analysts discuss usage-based pricing models and their influence on company strategies and Wall Street evaluations, noting that the transition from single-tenant to multi-tenancy computing models parallels the shift to Services as Software. Cleveland advises companies to adopt a hybrid approach, blending subscription and usage-based pricing, which can lead to new opportunities in revenue generation. #BruceCleveland #TractionGapPartners #AI #EnterpriseAI #theCUBE #Cybersecurity #DigitalTransformation #CloudComputing #Microsoft #AWS

00:00 - Intro
00:06 - Navigating the Evolution of User Experience and System Interfaces
03:56 - AI Revolution: Transforming Business and Productivity
06:09 - Innovations in Pricing and Chip Development
11:56 - The Birth of Cloud-Based Computing
14:44 - Usage-Based Pricing as the Future
18:09 - Strategic Collaboration: Aligning Sales and Product Launch Success
25:18 - The Role of CMOs in the AI Era
28:48 - Embracing AI to Enhance Marketing Strategies
33:47 - Value of Market Research in Startups
38:40 - Strategic Market Engineering: Competitive Insights and Final Reflections

Bruce Cleveland
CEO Traction Gap Partners
ON DEMAND

Ami Badani, Arm

Ami Badani, chief marketing officer at ARM, joins theCUBE for an insightful discussion on the transformative role of Artificial Intelligence (AI) in marketing. Interviewed by theCUBE's John Furrier, Badani shares her expertise on the intersection of strategy and storytelling in marketing, driven by the rapid advancements in AI. She delves into the unique position of ARM at the forefront of AI development, emphasizing its influence on various industry verticals from financial services to cybersecurity.

Key takeaways from the interview highlight the evolving role of AI in categorizing marketing tasks, according to Badani. She stresses the importance of focusing on high-value strategic functions while utilizing AI for less critical tasks. As AI tools advance, marketers can harness insights and predictive analytics to redefine traditional marketing approaches. Badani envisions a future where AI agents and ARM's power-efficient architecture play a pivotal role in this transformation. For more insights and future event updates, visit [theCUBE](https://www.thecube.net).

#ARM #theCUBE #Marketing #AI #Cybersecurity #Innovation #AIInfrastructure #TechLeadership #BusinessStrategy

00:00 - Intro
00:05 - Welcome to the Future: The CMO's Journey in the Age of AI
03:11 - Integrating Data, Security, and Brand Narratives in Collaborative Marketing Strategies
05:38 - Empowering Skills with High-Frequency AI Insights and Generative Tools
10:14 - Adaptability and Experimentation in Marketing
14:08 - AI Agents and Future Opportunities
18:14 - Transforming Technology: Navigating New Business Models and Empowering Developers with ARM's Ecosystem
23:59 - The Future of Communications and Comms Strategy
26:16 - Exciting Prospects for CMO and ARM's Growth

Ami Badani
CMO Arm
ON DEMAND

Abhay Parasnis, Typeface

Abhay Parasnis, founder and CEO of Typeface, explores the transformative impact of Artificial Intelligence on marketing strategies in this insightful session. Engaged by John Furrier from theCUBE, Parasnis discusses the dichotomy of back-end innovation and user experience evolution in AI, emphasizing its potential to revolutionize brand storytelling. As an industry veteran, he brings valuable insights into leveraging AI not only for enhancing productivity but also for crafting deeply personalized customer experiences.

Key takeaways from the discussion include Parasnis highlighting the necessity of integrating AI into marketing workflows to drive both efficiency and engagement. Typeface aims to use AI to transform content personalization at scale, helping marketers better utilize data for targeted campaigns. Parasnis advises embracing AI as a strategic differentiator, rather than merely a cost-cutting tool, to unlock substantial value. Visit the CMO Leaders Summit event site [here](#CyberResiliencySummit) and discover more about companies like #Typeface, #Microsoft, and #AWS transforming marketing paradigms. #AI #Cybersecurity

Tags: Abhay Parasnis, Typeface, theCUBE, CMO Leaders Summit, John Furrier, Artificial Intelligence, AI, brand storytelling, personalized marketing, digital transformation.

00:00 - Innovative Strategies at the Intersection of AI and Marketing Leadership
02:50 - Personalization and Hyper-Personalization
05:39 - Born in the AI Era: The Role of CMOs
08:55 - Transforming Marketing: The Role of AI and Real-Time Engagement
13:59 - Beyond Prompts: AI in Marketing
17:39 - Change Management and AI Readiness
20:45 - The Origination Story of Typeface
23:19 - Typeface Trends and AI's Strategic Influence in Future Marketing

Abhay Parasnis
Founder & CEO Typeface
ON DEMAND

Martina Trucco, At-Bay

Martina Trucco, the chief marketing officer of AtBay, joins theCUBE to share her insights on the evolving role of CMOs at the CMO Summit. Hosted by John Furrier in Palo Alto, the discussion delves into how Artificial Intelligence is reshaping marketing strategies and the importance of aligning CMO functions with sales goals. Trucco emphasizes the significance of revenue in her role, highlighting how brand value is ultimately tied to the bottom line. She discusses collaborative dynamics with go-to-market teams to ensure marketing objectives align with business goals.

Key takeaways from the session include Trucco's insights on identifying diverse skill sets within CMO teams and the transformative impact of AI on marketing operations. Trucco suggests that Customer Relationship Management systems may soon become obsolete due to AI agents. According to theCUBE analysts, the integration of AI is set to democratize content creation and streamline marketing automation, offering substantial efficiencies. The conversation also highlights the necessity of brands to maintain a customer-focused approach, leveraging data strategically to enhance customer retention and drive growth. #CMOSummit #AI #MarketingInnovation #AtBay #CustomerEngagement

00:00 - Intro
00:05 - Building a Holistic Marketing Strategy: From Revenue Focus to Interdisciplinary Leadership
04:31 - Hiring the Right CMO
08:11 - Building Executive Coalitions
10:25 - Revolutionizing Marketing: The Evolution of AI and Martech
15:01 - AI-Driven Innovation in Content Marketing

Martina Trucco
CMO AT Bay
ON DEMAND

Carolyn Crandall, AirMDR

Carolyn Crandall, chief marketing officer of AirMDR, joins theCUBE discussing AI's transformative potential in marketing and cybersecurity. In this in-depth conversation hosted by John Furrier, Crandall shares her insights on leveraging Artificial Intelligence to enhance marketing strategies, tackle the ongoing challenges in cybersecurity, and why AI is crucial for competitive advantage. The interview is conducted as part of the CMO Leaders Events Summit, featuring key insights from theCUBE's researchers and analysts.

The discussion underscores the importance of integrating AI in marketing to not only enhance productivity but also achieve greater precision and efficiency. Crandall highlights the necessity for CMOs to experiment with AI-driven tools, emphasizing that the entry barrier is low and accessible to all. According to Crandall, AI can also optimize processes and uncover deeper customer insights across various stages of a company's growth. The session offers actionable advice for leveraging AI in branding and demand generation, making it a valuable resource for marketers at any level of expertise. #CMOLeadersSummit #AirMDR #AI #Cybersecurity #MarketingInnovation

00:00 - Intro
00:05 - Exploring AI: Shaping the Future of Marketing and Cybersecurity Strategies
02:12 - Enhancing Marketing Strategies through AI Integration and Success Measurement Tools
04:46 - Leveraging AI for Marketing Innovation and Startup Success
08:19 - How Startups Use AI to Innovate and Compete
12:10 - Innovative Strategies: AI-Driven Cybersecurity and Growth for Startups
16:42 - Ensuring Product Adoption and Customer Retention
21:42 - Leading the Future: AI's Impact on Marketing and Strategic Directions

Carolyn Crandall
CMO | Cybersecurity Advisor. AirMDR
ON DEMAND

Jyothi Swaroop, DDN

Jyothi Swaroop, chief marketing officer of DDN, joins theCUBE's CMO Leaders Series Summit to discuss the transformative role of Artificial Intelligence in marketing and data management. Hosted by John Furrier from theCUBE and featuring analysts, this interview delves into how DDN evolves beyond a storage company into a leading data intelligence platform. Swaroop shares insights on DDN's partnerships with industry giants such as NVIDIA and the applications of their data solutions in real-time enterprise settings.

Key takeaways from the conversation emphasize the critical shift in marketing strategies as highlighted by Swaroop. With tools and technologies like DeepSeek, marketing teams now become empowered to leverage AI, do more with less, and accelerate processes from content generation to hyper-targeting and beyond. According to Swaroop, the real-time personalization and adaptability of data make AI indispensable for today’s CMOs, necessitating a modern, tool-enabled approach to marketing that maximizes impact and fosters growth. #CMOLeadersSeries #DDN #AI #DataIntelligence #theCUBE #CyberResiliencySummit #NVIDIA #ChatGPT

00:00 - Intro
00:06 - Exploring DDN: Innovations in Storage, AI, and Marketing Leadership
03:52 - Mastering AI: Harnessing Technology and Crafting Effective Communication in Marketing
08:22 - Hyper-targeting with AI
11:16 - Real-time Data Utilization
13:34 - Future of Marketing with AI
15:51 - DDN's AI Strategy
20:38 - Strategic Insights and Final Thoughts for Emerging CMOs

Jyothi Swaroop
CMO DDN
ON DEMAND

Janine Gianfredi, Transcarent

Janine Gianfredi, CMO at Transcarent, talks with John Furrier at the NYSE Wired CMO Leaders Summit in theCUBE Studios in Palo Alto, CA.

Janine Gianfredi, chief marketing officer at Transcarent, joins theCUBE for an engaging discussion on AI's transformative role in marketing, drawing from her experiences at Google X and Transcarent. Hosted by John Furrier at theCUBE Studios, the conversation explores the future of Artificial Intelligence in marketing, cost reduction, productivity, and the critical practice of sandboxing during AI experimentation. #Transcarent #CMOLeaders #AI

According to Gianfredi, navigating AI-driven change requires orchestration akin to conducting an orchestra — aligning diverse functions cohesively. She shares insights on integrating AI into health and care experiences with an emphasis on responsibility and safety. Gianfredi highlights the importance of governance and communication in organizations, stressing the need for adaptability and braveness in driving transformation. Tune in to hear Gianfredi's views on AI as a tool for efficiency and innovation in the fast-evolving landscape of marketing and beyond. #Cybersecurity #Healthcare #Innovation

For more insights on AI in marketing, visit theCUBE Research and follow our [CMO Leaders Summit series](https://www.thecube.net).

00:00 - Intro
00:05 - Navigating the Future: Integrating AI into Marketing Leadership and Strategy
03:10 - Change Management in AI Integration
05:55 - Safety and Governance in Health Applications
08:56 - The Importance of Partnerships and Ecosystems
13:45 - Orchestrating AI Agents for Better User Experience
18:17 - Strategic Leadership and Innovation in Modern Healthcare

Janine Gianfredi
CMO Transcarent
ON DEMAND

Dinakar Munagala, Blaize

Dinakar Munagala, CEO of Blaze, discusses the evolution of Edge Artificial Intelligence (AI) computing with theCUBE analysts John Furrier and Dave Vellante at the CMO Leaders event. Blaze focuses on empowering smart cities, autonomous vehicles, and public safety through innovative processor architecture and partnerships with Independent Software Vendors (ISVs). Munagala discusses the transition from AI being largely cloud-based to leveraging data from a significantly larger physical world. The analysts explore this evolution, querying Blaze's role in enabling AI inference at the Edge and its implications for various industries.

Key takeaways from the interview center on the significant opportunities and challenges inherent in Edge AI. Munagala explains how Blaze's innovative processor and software solutions optimize AI readiness for extensive real-world data, addressing efficiency, cost, and the knowledge gap for businesses. According to Munagala, sectors such as defense and smart cities are increasingly embracing Blaze's solutions. theCUBE analysts note the transformative potential of distributed computing architectures, predicting a break in current Proofs of Concept (POCs) bottlenecks, paving the way for a renaissance of applications in industrial and commercial domains.

For more in-depth discussions and insights, visit the [CMO Leaders event page](https://siliconangle.com/tag/cmo-leaders) and explore our comprehensive [theCUBE playlist](https://www.youtube.com/playlist?list=PL4BZ_XpCPao5fF-OQCQECsdj0UlkhftvV).

#DinakarMunagala #Blaze #EdgeAI #theCUBE #CMOLeaders #ArtificialIntelligence #SmartCities #DistributedComputing #Cybersecurity #AWS #Microsoft

00:00 - Unveiling Edge AI: Pioneering Solutions with Blaze
03:53 - Secret Sauce of Blaze's AI Processor
06:58 - Challenges and Opportunities in Smart Cities
10:44 - DeepSeek Style Innovation and Edge Constraints
14:53 - Convergence of Physical and Digital Worlds
18:23 - Strategic Insights: AI Infrastructure, CMO Guidance, and Concluding Reflections

Dinakar Munagala
CEO Blaize
ON DEMAND

Julie Choi, Cerebras

Julie Choi, chief marketing officer at Cerebras Systems, joins theCUBE's CMO Leaders Series Summit to discuss the advancements in Artificial Intelligence (AI) and their implications for the industry. She shares her insights alongside theCUBE Research and analysts, spotlighting Cerebras' third-generation wafer-scale engine and its revolutionary impact on AI training and inference. Choi delves into the dynamic developments happening within the AI space, specifically the partnerships with notable companies like Mistral and Perplexity, and how Cerebras' technology is pushing the boundaries of speed and performance.

Key takeaways from the discussion include the pivotal role of speed in AI advancements, with Choi pointing out the unparalleled performance of Cerebras' technology, which enables breakthroughs such as blazing fast AI applications. According to Choi, the opportunities for developers are expansive, reminiscent of the transformative period during the advent of iOS, as foundational models become accessible through state-of-the-art platforms. The conversation also highlights the potential for AI to revolutionize industries, citing the Mayo Clinic's use of AI for improved healthcare outcomes. This session is essential for understanding the future possibilities AI holds in driving efficiency and innovation. #JulieChoi #Cerebras #AI #CMOLeadersSeries #Perplexity #Mistral #Cybersecurity #AItraining #CMOTechAdvancements

00:00 - Intro
00:07 - Welcome to the Wafer-Scale Revolution: An Introduction to the Cerebras Engine
02:14 - Advancements Through Strategic Alliances
05:17 - The Future of AI and Developer Potential
08:11 - Enterprise AI: Adoption Strategies and Success Stories
12:16 - The Impact of Speed in AI
14:44 - Evolution of Inference and AI Models
16:55 - Strategic Applications and Leadership in the AI Era
20:24 - Anticipating the Future: DeepSeek Insights and Concluding Thoughts

Julie Choi
CMO Cerebras Systems
ON DEMAND

Laura Heisman, Dynatrace

Laura Heisman, chief marketing officer of Dynatrace, discusses her insights at the CMO Leaders Summit with theCUBE. As a seasoned expert in marketing leadership, Heisman highlights her experience driving AI transformation at Dynatrace, exploring the role of Artificial Intelligence in enhancing products, processes, and customer engagement. Interviewers including John Furrier and analysts from theCUBE Research dive into how Dynatrace is leveraging AI to lead the market in cutting-edge technology and innovation.

Heisman emphasizes the importance of governance and strategic AI integration, stating that well-established frameworks can accelerate innovation rather than hinder it. Key takeaways include the need for marketing organizations to adapt quickly to technological advancements and the potential of AI to simplify complex data, driving more effective marketing strategies. According to Heisman, marketers must embrace AI to unlock human potential and keep up with the evolving digital landscape. Explore more at [theCUBE website](https://www.thecube.net) and engage with the #CMOLeadersSummit, #Dynatrace, and #AI discussions.

00:00 - Intro
00:05 - Welcome to the Future: Insights from the CMO Leaders Summit on AI's Impact on Marketing
02:23 - AI-Driven Insights and Governance in Modern Marketing
05:08 - AI Guardrails and Governance
08:38 - Integrating AI Systems: Harmonizing Technology with Human Insight and Process
12:43 - Marketing and Business Alignment
16:16 - Shifting Marketing and Sales Dynamics
19:18 - The Role of Brand Awareness
21:48 - Importance of Earned Media and Comms
24:00 - Strategic Insights and Future Directions: Marketing and Technology

Laura Heisman
CMO Dynatrace