How Compellent Competes from Minneapolis | VMworld 2010
Phil Soran visited the Cube at VMworld 2010 and spoke with Wikibon.org's Dave Vellante about why Minneapolis is such a great place for a technology company. Dave Vellante sits down with Compellent's Phil Soran at VMWorld 2010. In this segment of the interview, Dave speaks to Phil about the advantages of building Compellent in a storage oriented market from the middle of the country, Minneapolis, and competing therein. Phil says he thinks starting Compellent in Minneapolis is actually a big competitive advantage, considering all of the innovation that has taken place there over the years; including, but not limited to, the start of companies such as IBM, and particularly CDC control data. In speaking of CDC Control data Phil says "they would actually fund entrepreneurial companies within the company". An important innovative tactic within the market at that particular time. In terms of the talent within his company, his engineers, Phil says they are more loyal than engineers you normally come across within the industry. In spite of the competitive nature of the market, it seems they are affordable and Phil Soran goes on to tell that the engineers Compellent started with are still with the company to this day. Phil Soran commends them by saying "the quality that they come up with, this enterprise class architecture, really differentiate them". As for Minneapolis, in terms of storage, Phil calls it "an ecosystem for talent".