Woody Hutsell, IBM, with John Furrier and Dave Vellante at IBM Edge 2014
@thecube
#ibmedge
Woody Hutsell had seen technologies come and go in the 14 years he’s been in the memory industry, but the underlying focus on enabling faster data access never changed. The former Texas Memory Systems (TMS) executive, who joined Big Blue following its acquisition of his old company to spearhead product strategy for the newly absorbed unit, told SiliconANGLE at last month’s IBM Edge summit that flash is a continuation of a trajectory that traces all the way back to the early days of RAM.
“At the time, why would somebody pay $5,000 a gigabyte? Because it could truly transform their business, it would allow them to pursue things or implement strategies or support customer workloads they never could before. And now with the cost of flash declining so dramatically, we can support that many more customers and have a much broader impact,” Hutsell tells theCUBE hosts John Furrier and Dave Vellante.
Although it’s still considerably more expensive than disk on paper, he says that the economics of solid-state memory have improved to the point that it’s now only marginally less cost-effective than mechanical storage when used in performance-intensive environments. The benefits are more than worth the added cost.
Flash can handle far greater I/O operations per second than disk with lower latency and using considerably less power and space, a combination that is making the technology increasingly popular among large organizations seeking to speed up mission-critical applications that have historically relied on hard drives for data storage. That shift in spending is disrupting the high-performance disk array, or “tier 1”, market.
“The tier 1 market is reorganizing because the people who gotten into tier 1 have done it for a variety of reasons: some may have got in in for performance reasons, some for storage services and some for centralization,” Hutsell says. “What is already happening today is those who got in for performance reasons are already moving off to all-flash appliances.”
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Woody Hutsell - IBM Edge 2014 - theCUBE
Woody Hutsell, IBM, with John Furrier and Dave Vellante at IBM Edge 2014
@thecube
#ibmedge
Woody Hutsell had seen technologies come and go in the 14 years he’s been in the memory industry, but the underlying focus on enabling faster data access never changed. The former Texas Memory Systems (TMS) executive, who joined Big Blue following its acquisition of his old company to spearhead product strategy for the newly absorbed unit, told SiliconANGLE at last month’s IBM Edge summit that flash is a continuation of a trajectory that traces all the way back to the early days of RAM.
“At the time, why would somebody pay $5,000 a gigabyte? Because it could truly transform their business, it would allow them to pursue things or implement strategies or support customer workloads they never could before. And now with the cost of flash declining so dramatically, we can support that many more customers and have a much broader impact,” Hutsell tells theCUBE hosts John Furrier and Dave Vellante.
Although it’s still considerably more expensive than disk on paper, he says that the economics of solid-state memory have improved to the point that it’s now only marginally less cost-effective than mechanical storage when used in performance-intensive environments. The benefits are more than worth the added cost.
Flash can handle far greater I/O operations per second than disk with lower latency and using considerably less power and space, a combination that is making the technology increasingly popular among large organizations seeking to speed up mission-critical applications that have historically relied on hard drives for data storage. That shift in spending is disrupting the high-performance disk array, or “tier 1”, market.
“The tier 1 market is reorganizing because the people who gotten into tier 1 have done it for a variety of reasons: some may have got in in for performance reasons, some for storage services and some for centralization,” Hutsell says. “What is already happening today is those who got in for performance reasons are already moving off to all-flash appliances.”
