HP Discover 2012 was highlighted by some major game-changing announcements from HP. At SiliconAngle, we always dig deeper to get insight directly from the sources, so John Furrier and Dave Vellante sat down with HP Storage’s vice president of Marketing Tom Joyce to talk about HP’s innovations in unstructured data storage.
HP has been in the process of revamping its storage offerings over the past 2 1/2 years, Joyce explained. The company decided that it was time for a new approach and time for HP to introduce new technology and products that would better suit customer needs. That process began with its acquisition of 3PAR and culminated with HP’s announcement at HP Discover 2012 this week.
3PAR had made excellent strides in the large enterprise area, but HP wanted to expand its offerings down into the mid-range market. That expansion came in the form of HP/3PAR’s StoreServe, which will start at $25,000 and introduce high-end storage into the midmarket arena for the first time.
Another major innovation Joyce highlighted was StoreAll, which will cover the unstructured data space in general, including big data, archiving, business analytics, sharing, and more. StoreAll will combine multiple software-based products: filesystem technology, metadata, object storage, and cloud-based services.
Dave Vellante then asked Mr. Joyce about object storage and why it might be something businesses should strongly consider. Joyce replied that businesses are in need of something beyond the classic NAS model. Object storage presents a much more approachable format for developing storage platforms. Many of us have used it in the consumer space with Google Drive, Box.net, Dropbox, and other cloud-based storage services. Now, HP is moving that storage concept into the enterprise, bringing an unprecedented level of simplicity into the data center.
Finally, Joyce talked a little about StoreVirtual, HP’s software defined data center offering that will make it easier for companies to plug in a storage system into whatever type of hardware, OS, etc. they happen to be running. Rather than being a standalone appliance, StoreVirtual will work with whatever type of general server a company might be using and even within their current virtualization.
At the end of the interview Vellante asked Joyce to elucidate the recent advancements in Flash technology and how solid state storage is changing the enterprise storage market. Joyce answered that and more in the full interview, which you can watch right here.
Forgot Password
Almost there!
We just sent you a verification email. Please verify your account to gain access to
HP Discover 2012 | Frankfurt. If you don’t think you received an email check your
spam folder.
In order to sign in, enter the email address you used to registered for the event. Once completed, you will receive an email with a verification link. Open this link to automatically sign into the site.
Register For HP Discover 2012 | Frankfurt
Please fill out the information below. You will recieve an email with a verification link confirming your registration. Click the link to automatically sign into the site.
You’re almost there!
We just sent you a verification email. Please click the verification button in the email. Once your email address is verified, you will have full access to all event content for HP Discover 2012 | Frankfurt.
I want my badge and interests to be visible to all attendees.
Checking this box will display your presense on the attendees list, view your profile and allow other attendees to contact you via 1-1 chat. Read the Privacy Policy. At any time, you can choose to disable this preference.
Select your Interests!
add
Upload your photo
Uploading..
OR
Connect via Twitter
Connect via Linkedin
EDIT PASSWORD
Share
Forgot Password
Almost there!
We just sent you a verification email. Please verify your account to gain access to
HP Discover 2012 | Frankfurt. If you don’t think you received an email check your
spam folder.
In order to sign in, enter the email address you used to registered for the event. Once completed, you will receive an email with a verification link. Open this link to automatically sign into the site.
Sign in to gain access to HP Discover 2012 | Frankfurt
Please sign in with LinkedIn to continue to HP Discover 2012 | Frankfurt. Signing in with LinkedIn ensures a professional environment.
Are you sure you want to remove access rights for this user?
Details
Manage Access
email address
Community Invitation
Tom Joyce - HP Discover 2012 - theCUBE - #HPDiscover
HP Discover 2012 was highlighted by some major game-changing announcements from HP. At SiliconAngle, we always dig deeper to get insight directly from the sources, so John Furrier and Dave Vellante sat down with HP Storage’s vice president of Marketing Tom Joyce to talk about HP’s innovations in unstructured data storage.
HP has been in the process of revamping its storage offerings over the past 2 1/2 years, Joyce explained. The company decided that it was time for a new approach and time for HP to introduce new technology and products that would better suit customer needs. That process began with its acquisition of 3PAR and culminated with HP’s announcement at HP Discover 2012 this week.
3PAR had made excellent strides in the large enterprise area, but HP wanted to expand its offerings down into the mid-range market. That expansion came in the form of HP/3PAR’s StoreServe, which will start at $25,000 and introduce high-end storage into the midmarket arena for the first time.
Another major innovation Joyce highlighted was StoreAll, which will cover the unstructured data space in general, including big data, archiving, business analytics, sharing, and more. StoreAll will combine multiple software-based products: filesystem technology, metadata, object storage, and cloud-based services.
Dave Vellante then asked Mr. Joyce about object storage and why it might be something businesses should strongly consider. Joyce replied that businesses are in need of something beyond the classic NAS model. Object storage presents a much more approachable format for developing storage platforms. Many of us have used it in the consumer space with Google Drive, Box.net, Dropbox, and other cloud-based storage services. Now, HP is moving that storage concept into the enterprise, bringing an unprecedented level of simplicity into the data center.
Finally, Joyce talked a little about StoreVirtual, HP’s software defined data center offering that will make it easier for companies to plug in a storage system into whatever type of hardware, OS, etc. they happen to be running. Rather than being a standalone appliance, StoreVirtual will work with whatever type of general server a company might be using and even within their current virtualization.
At the end of the interview Vellante asked Joyce to elucidate the recent advancements in Flash technology and how solid state storage is changing the enterprise storage market. Joyce answered that and more in the full interview, which you can watch right here.
