Marcy Klevorn - Ford Motor Company - theCUBE
Enhanced video at http://vinja.tv/MlrXvdd2 01. Marcy Klevorn, Ford Motor Company, Visits #theCUBE. (00:11) 02. Balancing the Core Business with Emerging Opportunities. (00:34) 03. Customers Are Looking for an Experience. (02:18) 04. Is the Car a Computer or a Peripheral. (03:49) 05. The FordPass Program. (04:52) 06. Collecting and Analyzing Data from the Modem. (06:44) 07. Ford's Core Competencies and Hybrid Strategy. (07:52) 08. The Technology Is Becoming the Business. (10:08) 09. Managing Culture and Risk. (12:02) Track List created with http://www.vinjavideo.com. --- --- John Furrier sits down with Marcy Klevorn of Ford Motor Company in San Francisco