Mandy Dhaliwal, Dell Boomi | Dell Boomi World 2018
Mandy Dhaliwal, sr. marketing manager at Dell Boomi, talks with Lisa Martin & John Furrier at Dell Boomi World 2018 at the Encore Hotel & Resort in Las Vegas, NV.
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https://siliconangle.com/2018/11/09/from-the-inside-out-dell-boomi-cultivates-digital-transformation-with-ai-cloud-womenintech/
From the inside out, Dell Boomi cultivates digital transformation with AI, cloud
Digital transformation is all but inevitable for modern businesses operating in a market powered by data, but companies swept up in its complexities are beginning to lose control and efficacy as they outsource the work of modernization. With a unique perspective on internal collaboration and access to a wealth of cutting edge partner technologies, Dell Boomi is enabling enterprise customers to take back control through its user-centric cloud integrations.
“Market leading technology, Gartner Magic Quadrant leader five years in a row, very collaborative. Company culture extends beyond employees, and it’s been the secret to our success,” said Mandy Dhaliwal (pictured), chief marketing officer at Dell Boomi.
Dhaliwal sat down with John Furrier (@furrier) and Lisa Martin (@LisaMartinTV), co-hosts of theCUBE, SiliconANGLE Media’s mobile livestreaming studio, during the Dell Boomi World event in Las Vegas. (* Disclosure below.)
With over two decades of experience fostering growth and driving innovation across software and cloud, Dhaliwal is contributing her passion for customer success and business transformation across Boomi’s global market as the company’s new CMO.
This week, theCUBE spotlights Mandy Dhaliwal in our Women in Tech feature.
Radically simplifying cloud
Boomi has been proving its utility since its early days as a partner in the Dell Technologies portfolio. Following its acquisition by Dell in 2010, one of the company’s first monumental tasks was the internal integration of Dell’s ecosystem of subsequent acquisitions — one they achieved with remarkable speed.
“Day one Dell EMC merger, Salesforce was integrated. We’re our own best proof point. Dell Technologies is our largest enterprise case study,” Dhaliwal said.
Boomi’s enterprise benefits go beyond integration. Cloud processes are becoming increasingly complex for businesses, and the streamlined extraction of data value remains instrumental to deploying applications, running workloads, and overall enterprise performance.
A cloud-native company familiar with the environment’s unique requirements, Boomi aims to facilitate more manageable orchestration as the ecosystem continues to scale. The company recently conducted a Forrester Total Economic Impact study that took a conglomerate of its five top enterprise customers for a $300 billion dollar business scenario, and revealed the value Boomi is able to derive through infrastructure savings, faster time to market, and innovation potential.
“300 percent was the number in terms of the [return on investment] that we’re able to deliver as a Boomi-empowered business,” Dhaliwal said.
The report also found that Boomi cut development times by 70 percent, earned customers $3.4 million in incremental revenue, and freed up IT resources significantly for more effective allocation. The company’s accelerated innovation strategy is critical to the streamlined data processes that enable transformation.
“We radically simplify that whole ecosystem,” Dhaliwal said.
Creating a user-centric experience
Boomi’s tangible advantages have allowed it to establish trust with users and partners, buoying its primary mission of direct, comprehensive customer service. Born in the cloud, the company is capable of approaching issues within the environment through strategies that transitioning legacy customers are not equipped for on their own — but desperately need to remain competitive in the new digital landscape.
“Every company’s a software company. We’re empowering these brands to go out and do what they do best, and re-imagine their businesses from their customers’ perspectives,” Dhaliwal said.
A simple user interface and the employment of powerful machine learning technologies makes Boomi processes accessible for businesses at every level of transformation.
“We have a plug-and-play, drag-and-drop platform that helps our customers go deliver, [and] the power of analytics and [artificial intelligence]. We’ve got the pattern recognition down,” she said.
Through all its offerings, Boomi aims to create greater ease of use in a complicated cloud ecosystem to give the power of business development back to its users.
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Watch the complete video interview below, and be sure to check out more of SiliconANGLE’s and theCUBE’s coverage of the Dell Boomi World event. (* Disclosure: TheCUBE is a paid media partner for Dell Boomi World. Neither Dell Boomi, the event sponsor, nor other sponsors have editorial control over content on theCUBE or SiliconANGLE.)