Wouter de Bie, Spotify, at Big Data NYC 2013 with John Furrier and Dave Vellante
"Big data is changing the landscape of the business front, and there's still a lot of technical opportunities with it, especially with open source." noted Furrier. For this segment, the conversation revolved around the data involved in music streaming.
"Talking about data, right from the beginning we knew that data was going to drive this company," said de Bie. "We knew that we would have a lot of users -- that was the goal -- and that would create a lot of data. We started thinking and talking about leveraging that data to do smarter business. We've invested a lot of time and money into building a true data infrastructure that basically everyone from our company is able to use today."
Spotify used Hadoop early
Asked to reveal more about the working process within the company, de Bie admitted that the Spotify was one of the earlier adopters of Hadoop because they knew they were going to have a lot of data.
"It all started with reporting towards record labels and license holders and, up to a certain point it was pretty simple. Then our CEO -- who is a big visionary in the industry -- said that we should leverage that data and start doing analytics. That was the next step: business intelligence, analytics -- and from there we've taken that to using data in our product: we do recommendations with the machine learning," explained de Bie.
In that respect, Hadoop was a given. "At that time, and even today, Hadoop is the platform for doing Big Data. We've evolved on that, we've upgraded our versions and now we're doing business with Hortonworks and they give us a great platform for exploring and exploiting Hadoop."
@thecube
#BigDataNYC
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Wouter de Bie - BigDataNYC 2013 - theCUBE - #BigDataNYC
Wouter de Bie, Spotify, at Big Data NYC 2013 with John Furrier and Dave Vellante
"Big data is changing the landscape of the business front, and there's still a lot of technical opportunities with it, especially with open source." noted Furrier. For this segment, the conversation revolved around the data involved in music streaming.
"Talking about data, right from the beginning we knew that data was going to drive this company," said de Bie. "We knew that we would have a lot of users -- that was the goal -- and that would create a lot of data. We started thinking and talking about leveraging that data to do smarter business. We've invested a lot of time and money into building a true data infrastructure that basically everyone from our company is able to use today."
Spotify used Hadoop early
Asked to reveal more about the working process within the company, de Bie admitted that the Spotify was one of the earlier adopters of Hadoop because they knew they were going to have a lot of data.
"It all started with reporting towards record labels and license holders and, up to a certain point it was pretty simple. Then our CEO -- who is a big visionary in the industry -- said that we should leverage that data and start doing analytics. That was the next step: business intelligence, analytics -- and from there we've taken that to using data in our product: we do recommendations with the machine learning," explained de Bie.
In that respect, Hadoop was a given. "At that time, and even today, Hadoop is the platform for doing Big Data. We've evolved on that, we've upgraded our versions and now we're doing business with Hortonworks and they give us a great platform for exploring and exploiting Hadoop."
@thecube
#BigDataNYC