As enterprises continue to grapple with the virtual machine sprawl, the need for virtualization optimization has become more pressing for maximal resource utilization. Through out-of-the-box principles and cloud economics derived from HPE GreenLake, Hewlett Packard Enterprise Co. enables companies to maximize existing virtualization estates by eradicating pain points, such as the over provisioning of licenses, according to Rocco Lavista (pictured), vice president of worldwide sales and go-to-market leader for GreenLake at HPE. HPE’s Rocco Lavista talks to theCUBE about virtualization optimization with HPE GreenLake.“We boil it down to three basic principles for us at HPE,” Lavista said